PERKY POURS

PERKY POURS IS A COFFEE SHOP BRINDING DESIGN

Introduction

Welcome to the vibrant world of Perky Pours, where the rich aroma of freshly brewed coffee merges seamlessly with the lively spirit of our brand. We at Perky Pours believe in more than just a morning pick-me-up; we believe in infusing every cup with a sense of vitality and joy. As we embark on this journey of branding and packaging design, we strive to encapsulate the essence of Perky Pours—a celebration of life's everyday moments, a burst of energy in every sip, and a testament to the art of crafting an experience that's as invigorating as it is comforting.

Design

MY proposes a thorough branding package design project for my Perky Pours coffee shop, with the aim of creating a distinctive and alluring visual identity that attracts my target market. This branding package will include every facet of my coffee shop branding, including the creation of the logo, packaging, price list design, app, web design, and other design features. My objective is to develop a unified, enduring brand that not only draws in consumers but also highlights the unique personality and principles of my coffee shop,Perky Pours.

Project Statement

The mission of Perky Pours, an active, neighborhood-focused coffee shop, is to create an unmatched coffee experience that speaks to today's coffee lover. The main goal of my project is to redefine my packaging and brand identity to better represent my dedication to high standards, sustainability, and a thriving coffee culture. 

In addition to creating a cozy and welcoming ambiance, my goal is to develop a visually striking and unified brand design that captures my love for specialty coffee that is sourced responsibly. We want to communicate my ideals of quality, sustainability, and community via smart branding and well-considered packaging design, which appeals to both returning customers and new ones. My goal is to make Perky Pours more than simply a coffee shop; I want it to become a beloved community center that celebrates great coffee and deep connections.

COLOR PATTERN

#a2d1e9

#74c1e0

#f2c8c8

#a2d1e9

#de7976

#ffffff

Final Logo

Previous
Previous

Project Four